FURUTECH’s demagnetising device is no stranger to scepticism – in fact, it has faced a constant barrage of it since its introduction a decade ago in 2006.
But there’s no greater vindication than success, sufficiently so to justify a new, improved version of the device. Introducing the DeMagα (DeMag “alpha”), ready to rid all your audio media system and ancillaries of any latent magnetic charges – even if you never knew they existed!
Just what is the DeMagα all about? Well, Furutech claims that LPs, optical discs and cables all have elements or components that can be magnetised – even if they are made of plastic!
The company says it’s not the plastic itself, but traces of ferrous material which attract and retain these magnetic charges. These can be found in the pigment that makes your LPs black, the ink on labels and even the reflective layer on optical media!
“The resulting magnetic field has in fact been measured by Tokyo’s Nanotechnology Center, as has the effect of subjecting it to the Furutech DeMag – revealing a clear drop,” said Furutech in a press release.
The new DeMagα improves on the original with a 20% bump in demagnetisation power. It also features all-new touch-panel controls for ease of use. As for what it does to your system’s sound, you’ll have to hear and judge for yourself.
If you’re feeling the pull of the Furutech DeMagα, it can be yours for a mere £2,200.